2020年 01期

Mechanism of Ambidextrous Innovation of Online Community Members from Perspective of Social Network

摘要(Abstract):

为了研究在线社群成员不同创新行为的作用机理,基于社会网络视角,运用结构方程模型探讨并验证在线社群成员间关系强度对企业探索式创新和利用式创新的促进机理及社群成员自尊对成员创新行为的调节作用。结果表明,知识和资源的同质性在强关系对利用式创新的正向影响中起完全中介作用,知识和资源的异质性在弱关系对探索式创新的正向影响中起完全中介作用,社群自尊在知识同质性到利用式创新、知识和资源的异质性到探索式创新的中介过程中起调节作用。

键词(KeyWords):社会网络;在线社群;强弱关系;探索式创新;利用式创新

基金项目(Foundation): 国家自然科学基金项目(71874102);; 教育部人文社会科学研究项目(18YJC630273)

作者(Author): 马闻远,纪祥镇,张耀耀,朱瑾

DOI: 10.13349/j.cnki.jdxbn.2020.01.015

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